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What You Need to Know:
Draft Sharks Bottom Line:
Jefferson’s rookie-year success has been well-publicized. The only real question is whether he can repeat it.
The one aspect we can’t know is his focus/work ethic: Will he let himself slip at all off last season’s high? We’ll see and will certainly watch for any such reports over the summer. But it would be foolish to bet against his ability at this point.
Target volume could be an issue, but Jefferson ranked a solid 16th among WRs in targets last year. And his pace over 14 starts would have pushed him up to 9th in that category. It’s a low-volume pass offense, but Minnesota also has its WR targets concentrated in 2 players. Jefferson ranked 7th among all wideouts in target share in 2020, with Adam Thielen 20th.
Jefferson is in a good spot to keep his catch rate well above average, and there’s room for growth over his TD production last year. All told, he belongs in the Round 2 range of at least PPR and half-PPR drafts.